Friday, June 27, 2008

Don’t Be The Weakest Link

by: Katherine Huske

Links into your website are an important component of your web strategies. In bound links are like votes that promote your site. Just like an election, the site with the most votes wins and comes to the top of the search engine results.
One best practice is to beef up your in-bound links.

Back- Links. You can check who is linking to you (a back-link) with several free tools available on the web: wholinks2me, AddMe, Yahoo! Site Explorer and MarketLeap. Back-links are like votes- they validate your site and help improve the site’s popularity.

Web Directories. Getting your website listed on web directories with back-links to your site is important. A web directory lists and categorizes links. Web directories include Yahoo! Directory and dmoz.

News Releases. Posting news releases on your site and elsewhere (like PR Web or PR Leap) is a great tool to increasing links to your site.
Submitting Articles. Writing and submitting articles to web directories like Buzzle, EzineArticles, GoArticles, Articles Factory and WebProNews is a great way to have your links dispersed on the web.

Social Media. Your profile on a social networking site such as LinkedIn or Facebook allows you to post a link to your website — and to invite visitors to visit.

Blogs. Starting a blog is so easy. Links from your blog to your website can boost traffic tremendously.
This is just the tip of the iceberg. To find out more about improving your website contact Huske & Associates- Your Internet Marketing Advocate.

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