by: Katherine Huske
Links into your website are an important component of your web strategies. In bound links are like votes that promote your site. Just like an election, the site with the most votes wins and comes to the top of the search engine results.
One best practice is to beef up your in-bound links.
Back- Links. You can check who is linking to you (a back-link) with several free tools available on the web: wholinks2me, AddMe, Yahoo! Site Explorer and MarketLeap. Back-links are like votes- they validate your site and help improve the site’s popularity.
Web Directories. Getting your website listed on web directories with back-links to your site is important. A web directory lists and categorizes links. Web directories include Yahoo! Directory and dmoz.
News Releases. Posting news releases on your site and elsewhere (like PR Web or PR Leap) is a great tool to increasing links to your site.
Submitting Articles. Writing and submitting articles to web directories like Buzzle, EzineArticles, GoArticles, Articles Factory and WebProNews is a great way to have your links dispersed on the web.
Social Media. Your profile on a social networking site such as LinkedIn or Facebook allows you to post a link to your website — and to invite visitors to visit.
Blogs. Starting a blog is so easy. Links from your blog to your website can boost traffic tremendously.
This is just the tip of the iceberg. To find out more about improving your website contact Huske & Associates- Your Internet Marketing Advocate.
Friday, June 27, 2008
Wednesday, June 25, 2008
Wednesday, June 18, 2008
Free Web Analytic Tools
Google Analytics - set up goals to measure conversion rates or use the Site Overlay tool to see a visual breakdown of visitor paths.
Woopra - new tool on the block and still in beta. Offers real time visitor analysis and built in chat tool, both of which are not present in Google Analytics.
Clicktale - more of a recording tool that allows you to record and playback what your site visitors do. Free version allows 100 recordings per week.
Crazyegg - allows you to see exactly where people click in the form of heatmaps and other visual indicators. A more advanced version of the Site Overlay tool in Google Analytics. Free version allows 4 pages to be tracked with 5,000 visitors per month.
Enquisite - Focuses on search traffic analysis and provides reports detailing both organic and paid search traffic. Includes in depth LongTail reports.
Woopra - new tool on the block and still in beta. Offers real time visitor analysis and built in chat tool, both of which are not present in Google Analytics.
Clicktale - more of a recording tool that allows you to record and playback what your site visitors do. Free version allows 100 recordings per week.
Crazyegg - allows you to see exactly where people click in the form of heatmaps and other visual indicators. A more advanced version of the Site Overlay tool in Google Analytics. Free version allows 4 pages to be tracked with 5,000 visitors per month.
Enquisite - Focuses on search traffic analysis and provides reports detailing both organic and paid search traffic. Includes in depth LongTail reports.
Wednesday, June 11, 2008
Top Ten On Line Marketing Tactics
Great link. It's a survey poll that shows the top ten tactics Web Marketers plan to use in 2008.
http://www.toprankblog.com/2008/02/top-ten-online-marketing-tactics/
For local Web Marketing in Aspen, Snowmass, Vail, Carbondale and Glenwood Springs, Colorado visit www.huske.com - affordable tourism, medical and financial web marketing.
http://www.toprankblog.com/2008/02/top-ten-online-marketing-tactics/
For local Web Marketing in Aspen, Snowmass, Vail, Carbondale and Glenwood Springs, Colorado visit www.huske.com - affordable tourism, medical and financial web marketing.
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